Fatima Hakeem PT
I have worked in women's health for over 35 years
and have successfully implemented and grown two such service lines
My focus as a manager is on developing teams with
a common goal and facilitating the professional development of my
team members. I enjoy the challenge of setting up new practices.
I teach seminars in a variety of settings and speak at national
conferences sponsored by the APTA, Section on Women's Health and
other companies. I consult with hospital-based practices
and private clinics seeking to develop women's health programs or
enhance their customer service and marketing.
7/99 - date
Director, Fitness & Therapy Center, Woman's
Hospital of Texas Houston.
Established and grew this niche physical therapy program.
Scope of services includes management of incontinence and
pelvic pain syndromes, back pain and other orthopedic dysfunctions
in pregnancy and post partum; fibromyalgia, lymphedema management
and rehabilitation after breast surgery. Patient and physician
satisfaction scores in physical therapy are 98%; employee satisfaction
scores are 4.71/5 amongst the top 1% in the hospital. Productivity
targets have been met and exceeded.
I have developed marketing tools, patient education
materials; written and implemented Standards of Practice to meet
regulatory requirements. I am now focused on outcomes oriented
documentation tools to streamline the service and ensure success
in this managed care environment.
Modified the face of the existing Fitness Center towards
becoming a "medical fitness facility" specializing in women's health.
These cash based programs are thriving and include Mother
Baby Exercise Classes (aerobics and yoga), prenatal Yoga.
Massage therapy services focus on infant and pregnancy massage and
recently on inpatient/bedside massage which is proving profitable.
Personal training/ Pilates training for the childbearing
year is another unique and successful niche. The Fitness Center
has shown a 50% increase in profitability as a result of these new
Administrative responsibilities include fiscal management,
marketing, business development, congruence with CMS regulations,
human resource management, educating physicians, nurses and other
My challenge has been to sell these services to physicians
and patients - take the obscure idea of a facility that has women's
health physical therapy, health promotion and wellness services
for women and make it a reality.
TEACHING AND CONSULTING
In the past year I have taught seminars on marketing
and customer service. I serve as a guest lecturer at Texas Women's
I host and teach a seminar at my home each year (Bed
and Breakfast seminars) on Starting Up/Growing your Women's Physical
I consult at Hospitals, private clinics in a variety
of ways. Training, development of services and related materials,
start-up, short and long term business planning for a comprehensive
8/90 - 2/99
Manager of Physical Therapy, Woman's Hospital,
Baton Rouge, LA
Established and grew this unique physical therapy
service for women. The program included inpatient, outpatient,
educational and wellness programs for women. Developed and
integrated "OB Back School" and postpartum "Backs, Bellies and Bottoms"
into the Hospital's menu of childbearing classes for expectant mothers.
Developed several multidisciplinary booklets and audio
visual aids for patient education. These include OB Back School,
Bottom Line on Kegels, Recovering After Abdominal Surgery, Breast
Surgery Rehab, After Baby Comes (postpartum). These can be viewed
at the website www.womans.com .
These products are being sold nationwide
1981 - 1990
Association of Physical Therapy Services, Baton
Owned this private practice for 10 years. Included
office based private practice, contracted services to a rural Hospital
and home health agency. Sold the practice to specialize in
BS cum laude in physical therapy, New York University
1976. Have attended several hours of post-graduate study in
leadership and women's health.
Currently elected to serve as Secretary
of the Section on Women's Health (SOWH), APTA, 2001-2006.
This is an Executive Board member position. Won national award for
unique programs for recruitment and retention of members/volunteers.
Elected to be Public Relations Chairman
SOWH 1991-1994. Publications won national awards every year.
Contributing writer to Gynecological
Manual for Treatment of Pelvic Floor Disorders (wrote three chapters)
published by the SOWH. This is the manual that is being sold
by our national association to its members as a resource for evaluation
and treatment of pelvic floor dysfunctions.
Contributing writer (2 chapters) to women's
health physical therapy text- book to be published in 2005.
Topics are Start up and marketing and Billing and Reimbursement.
Contributing editor/writer of several
women's health education brochures published by the APTA and the
Section on Women's Health.
Cover Feature Story on women's health
and physical therapy in PT Magazine, September 1996 and June 2000.
Cover story Texas Medical Center News 12/00. Featured
in several other articles in ADVANCE for physical therapists and
Wrote 250-page manual THE BUSINESS OF
PHYSICAL THERAPY which is being well received by clinicians looking
to start or enhance their women's health practice.
Wrote the home study module for the Section
on Women's Health 2/01 MARKETING INTERVENTIONS WITH POSITIVE OUTCOMES.
Developed documentation tools for high
volume women's health diagnoses including Incontinence, Chronic
Pelvic Pain and OB Back Pain, 7/00.
Wrote Pelvic Floor Policies and Procedures
Manual 2/99 and updated 1/02 to meet JCAHO guidelines.
Wrote Inpatient Standards of Care for
Ob/gyn diagnoses in 2/99 and updated 4/02 to meet JCAHO guidelines.
All of these products are being sold nationally.
Leader - Physician Satisfaction Team
2002-2003, Woman's Hospital of Texas, Houston.
DDI trained facilitator 5/2002 (trainer
for leadership development)
Targeted Selection Trainer 1/03 (for
employee recruitment and retention)
CONTINUING EDUCATION (partial list)
Adult Bowel Dysfunction; Pediatric Bowel
and Bladder Dysfunction
Pelvic Floor Intermediate- chronic pelvic
pain, bowel dysfunctions.
Physical Therapy Combined Sections Meeting
Billing and Coding for Medicare and women's
Private Practice Section Conference 2004
Married, two children ages 28 and 23. My son is a
medical Resident and my daughter is at the Univ. of Michgan in a Doctoral program. I enjoy traveling
to quiet, scenic places, watching grizzly bears and whales, and
reading, cooking for and planning parties and entertaining.
Riaz Hakeem MBA
Instrumentation Engineer worked 20 years in the Nuclear
Industry. Recieved his Masters in Business Administration from the
University of Houston 1979. Currently works in Investing.